The short form ones go on insta and tiktok.
It’s important to distinguish between why a company offers a service, and what people use the service for. TikTok gets used for lots of content that doesn’t go viral, and that doesn’t try to chase the algorithm.
Not friendly enough when talking to customers? Bad employee.
Too friendly when talking to customers? Bad employee.
This is just about 1) creating an algorithmic justification for the racial profiling that managers already do, and 2) keeping employees in fear of termination so they put up with bullshit.
Side story about how shitty retail management is:
When I was working retail years ago (big box electronics store), our management employed a system of getting every new employee to 3 write-ups as fast as they could (I’m talking, within a month of starting), using literally any excuse they could, so they could hold the “one more write-up and you’re fired” over their head.
“AI” is definitely going to become a new tool for employee suppression.